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  • Past Awards
    • The Drum Roses Awards 2020
    • The Drum Roses Creative Awards 2019
    • Roses Creative Awards 2018
    • Roses Creative Awards 2017
    • Roses Creative Awards 2016
    • Roses Creative Awards 2015
    • Roses Creative Awards 2014
    • Roses Creative Awards 2013
    • Roses Creative Awards 2012

The Leith Agency: No Knives, Better Lives
Nomination

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Images

knife_crime_100_lives_a3_poster_1.jpg

knife_crime_100_lives_a3_poster_2.jpg

Category

CRAFT: Use of Photography

Agency

The Leith Agency

Client

The Scottish Government

Description

In pockets of certain communities in Scotland, carrying a knife feels like a real option for young lads. They do it for protection. The thought of going to prison or having a criminal record doesn’t deter them. But there's one thing that does - thinking about the effect getting stabbed (or stabbing someone else) would have on their family. Especially their mum.   

Problem Solved.

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© Carnyx Group Ltd 2022 | The Drum is a Registered Trademark and property of Carnyx Group Limited. All rights reserved.